Psychology in Advertising
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50 points
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Why do some advertisements stick to your memory while others don't? Good advertising is rooted in psychology. To find out more, read on.

How pharmaceutical companies gaming the patent system and what can be done to combat it?
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Neuroeconomics
Behavioural Economics
Behavioural Psychology
Advertising Psychology
Applied Psychology
Advertising
Robert Cialdini
Rory Sutherland
Art of Persuasion